The FGC Blog: Helpful Marketing Tips

Understanding Millennial & Gen-Z Buying Behaviors
Reading Time: 3 minutesEach generation is different in its buying behaviors, or the way it values and purchases products. Many factors shape buyers, including the economy and world events. It’s common for the

Why Customer Experience is Key in 2023
Reading Time: 4 minutesThe customer experience is a crucial aspect of a business. Although it’s not a new concept, many businesses struggle to understand and capitalize on its full potential. Customer experience is

5 Advertising Trends to Watch in 2023
Reading Time: 4 minutesWith new technologies emerging and market demand increasing, 2023 advertising trends are being developed. And these trends keep marketing professionals on their toes as they need to keep an eye

Your Website Design Can Impact Your Small Business
Reading Time: 2 minutesEffective website design is essential for your small business. It’s often the first experience a customer has with your brand, and it can be a deciding factor in whether or

4 Ways to Lighten Up the Holidays
Reading Time: 2 minutesOne of the things we both love about December is all the holiday lights. It gets dark so early, and seeing so many places and spaces aglow warms the heart.

6 Top Tips to Generate More Sales Leads in 2023
Reading Time: 3 minutesLead generation is a time and money-intensive endeavor that can leave you ready to pull your hair out. To increase your company’s revenue, you must produce more sales leads. However,