The FGC Blog: Helpful Marketing Tips

Email Marketing Tips: Using Images, Part 1
Reading Time: 3 minutesIn email marketing, visuals are the key. Whether you’re promoting a product, building your brand identity, or simply maintaining contact with customers, images can immensely impact how effective and memorable

7 Benefits Of Blogging For Your Business
Reading Time: 4 minutesDigital marketing is vital to the survival and growth of any business. However, it can be expensive. Pay-per-click (PPC) marketing is an effective way to drive traffic to your business’s

SEO 101: The Basics
Reading Time: 2 minutesAccording to Semrush, a small business can have anywhere from 250 to 1,500 employed workers. Are you looking to increase sales for your small business and continue growing? One great

Understanding Millennial & Gen-Z Buying Behaviors
Reading Time: 3 minutesEach generation is different in its buying behaviors, or the way it values and purchases products. Many factors shape buyers, including the economy and world events. It’s common for the

Why Customer Experience is Key in 2023
Reading Time: 4 minutesThe customer experience is a crucial aspect of a business. Although it’s not a new concept, many businesses struggle to understand and capitalize on its full potential. Customer experience is

5 Advertising Trends to Watch in 2023
Reading Time: 4 minutesWith new technologies emerging and market demand increasing, 2023 advertising trends are being developed. And these trends keep marketing professionals on their toes as they need to keep an eye