The FGC Blog: Helpful Marketing Tips

Small Business Holiday Prep Guide
Reading Time: < 1 minuteThe 10 busiest shopping days are ahead, falling between Black Friday and the end of December. They will account for 20% of the retail industry’s annual sales. For some businesses,

Optimize Your Email Campaign: Review Your Competitor’s Strategy
Reading Time: 3 minutesThe fastest way to optimizing your email campaigns is by monitoring and learning from successful competitors’ strategies. The task is an easy one; it only takes a couple of minutes

Why Building Relationships with Your Customers is Critical
Reading Time: 2 minutesIt’s critical to build relationships with your customers. When Apple spends $1.8 billion dollars in one year alone to do so, you can rest assured that it is worth the investment. Fortunately,

How Successful Businesses Drive Traffic to Their Websites
Reading Time: 3 minutesOften times businesses make the mistake of assuming that if they launch a new website, the masses will come. In today’s digital space, that’s simply not how it works, and

Why You Should Focus on Building Brand Awareness
Reading Time: 3 minutesBrand awareness is a trendy buzz word in marketing these days, but it’s not a new concept. Instead, it’s actually been a long-time vital component of a successful business and

Why It’s Easier to Succeed With Email Marketing Than You Might Think
Reading Time: 5 minutesIf you’re a small business, it’s sometimes difficult to know where to get started with email marketing. You know it’s a valuable tool that will help your company achieve greater