The FGC Blog: Helpful Marketing Tips
Reading Time: 3 minutes Local search has a lot of benefits for small businesses. Around 46% of Google searches are looking for information about local businesses, so if your business isn’t optimized for local search, you could miss out on a ton of potential customers. Local SEO is essential to keeping your business relevant.
Reading Time: 3 minutes You need to have a content strategy and produce content, but how do you find the time to do it? As a small business owner, core business activities can take up so much time that you can feel like you don’t have any left for marketing. Setting aside time for
Reading Time: 2 minutes If you’re a small business owner, then you know that social media is essential for marketing your products or services. According to Semrush, around 86% of small businesses utilize Facebook for marketing. But what else do you need to know about social media for small businesses? Here are a few
Reading Time: 3 minutes Whether you are a one-person show or have a team of people helping you with your social media marketing, you need to use a content scheduling tool. There are so many things to think about when it comes to creating and publishing content: from topic selection to creation, formatting, and
Reading Time: 3 minutes Sales and becoming an industry leader are two main targets in the marketing industry. Businesses dedicate tremendous resources to marketing to reach these objectives, using digital and off-line strategies in the process. In fact, following data from the Bureau of Labor Statistics, the job outlook for marketing-related fields will grow
Reading Time: 3 minutes Keyword research is an essential part of SEO. Without good keyword research, you can’t determine which words to target in a search engine optimization campaign. Unfortunately, many of the keyword tools used in marketing are part of expensive packages of tools, which are often not affordable for small businesses. A
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