The Whys and Hows of Digital Marketing

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There are many small businesses in the US and most struggle with attracting or retaining customers. In this blog post, we will talk about digital marketing services, what they are, and how they can help. 

Digital Marketing 101

In the past, businesses relied on traditional forms of advertising, like newspapers, billboards, TV, and radio. However, you can easily market your business online today.

A digital marketing strategy boosts your online presence. For instance, your business must have an SEO-optimized website. This helps you rank higher in search engine results and attract more traffic.

Furthermore, businesses can also try pay-per-click advertising, social media advertising, and creating a Google My Business profile. 

Benefits for Small Businesses

There are big benefits of digital marketing for small businesses. First, you do not need a large budget to get results. A well-designed website doesn’t cost much.

Second, staying on top of trends to increase customer engagement. Keyword research can help you learn what your audience needs. Similarly, tracking your marketing efforts lets you know if you’re on the right path.

How to Kickstart Your Efforts

Wondering how to start digital marketing quickly and easily? The best solution is to work with a reputable and reliable service. You already have a lot on your hands when running a small business, so outsourcing a campaign to professionals can save you time and money. Meanwhile, you’ll be able to concentrate on what you do best!

Interested in digital marketing but don’t know where to begin? The experts at Fisher Green Creative can help! Contact us today.

Jenny Green, Chief Marketing Officer and Co-owner of Fisher Green Creative

Jenny Green, Co-Owner of Fisher Green Creative, specializes in digital strategy development, social media marketing, and SEO for small businesses.  Away from helping clients or studying the latest marketing trends, Jenny volunteers her time coaching youth soccer, enjoys a cold craft IPA, and works to save the elephants.  Connect with Jenny on LinkedIn  or email.

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